Heartland is committed to promoting and developing energy efficient practices in our customer communities. Part of our commitment is a partnership with American Public Power Association, the service organization for the nation’s more than 2,000 community-owned electric utilities. Heartland’s customers are provided are a complimentary membership to APPA, giving them access to its many benefits and services.
APPA offers a variety of resources and support networks to promote energy efficiency programs and provide assistance with their implementation. One such resource is Eco@Home, public power’s energy-efficiency customer outreach program. According to APPA:
“As utilities respond to regulatory pressure and rising fuel costs, promoting energy efficiency is an effective way to meet your utility’s energy demands, while assisting your customers with saving money. Eco@home resources deliver actionable customer communications and education through a variety of media:
- Digital and print newsletters – localized for your utility, designed to inform, inspire and motivate readers to action.
- Facebook content service – daily energy conservation tips to enhance your social media efforts.
- Annual calendar – with a year’s worth of actionable tips and ideas for using energy more wisely and eliminating waste.”
The Eco@Home newsletter is a quarterly piece containing energy conservation tips and ideas as well as information about water conservation, recycling, green products for the home and buying locally. All content is developed in collaboration with APPA and leading industry organizations, and can be delivered in print or digital format.
The newsletters are designed to be co-branded with your utility’s name and contact information on the cover. For more information, contact the APPA Product Store at Products@PublicPower.org or call 202.467.2926.
Utilities can launch their energy efficiency program with this 12-month calendar, featuring actionable tips and ideas for using energy more wisely and eliminating waste. Customers will welcome the money saving information as well enjoy its small, digest-size and booklet-style format which allows space for appointments, reminders, birthdays and more.
In addition to offering green tips, the calendar itself is eco-friendly! It is printed on Sustainable Forest Initiative (SFI) approved paper using soy inks, and Eco@Home purchases carbon offsets through CNPP (Carbon Neutral Print Productions) to eliminate environmental impact of the manufacturing process.
Like the newsletter, the calendar’s cover can be co-branded with your utility’s name and contact information. It can be mailed directly to customers by the printer or shipped in bulk to your office for distribution. For more information, contact the APPA Product Store at Products@PublicPower.org or call 202-467-2926.
Facebook Content Service
According to research, consumers respond to timely ways to save energy and money. Eco@Home’s Facebook Content Service provides utility’s with a year’s worth of meaningful, actionable content your customers will use and appreciate. The daily posts of useful energy-saving ideas and tips will enhance your social media efforts and attract followers. No longer will you need to spend days creating content or go weeks without posting – the Content Service does the work for you!
For more information, contact the APPA Product Store at Products@PublicPower.org or call 202-467-2926.
Eco@Home is a great, low-cost opportunity for utilities to supplement their energy efficiency program by sharing simple, cost-effective ideas for saving energy. To order any of these products, complete and return the Eco@Home order form below or visit www.publicpower.rog/ecoathome.